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Branding & Design

Good visual identity doesn’t end with a logo. You see it in every detail, from colors and typography to the look of your website, packaging and campaigns. We create design that gives your brand character and visual consistency.

Visual identity

What makes up
a visual identity

A logo is only one part of an identity. To be recognizable, a brand needs a consistent visual language that works across formats, from a business card to a website. Every element should feel like part of the same whole, not a standalone design decision.

What you get

  • Logo — the primary version and variants for different uses.
  • Color palette — defined primary and secondary colors.
  • Typography — selected typefaces and rules for using them.
  • Graphic elements — shapes, icons and supporting visual motifs.
  • Usage guidelines — rules for applying the identity consistently.

We define the final scope of elements based on what the project needs.

How it comes together

Before the first sketches, we want to understand your brand, the audience you speak to and how you want to be seen. Then we explore visual directions, develop a concept and refine the chosen solution through real-world applications.

Redesign

An existing identity doesn’t always need to be rebuilt from scratch. Sometimes it’s enough to refresh the typography, simplify the logo or align elements that have drifted over the years without clear rules. The goal is a more contemporary brand that keeps what people already recognize.

Design

What else
we design

01

Digital materials

Business presentations, brochures, catalogs, digital ads and other materials that need to present your offer clearly, simply and in line with your visual identity.

02

Social media

Visuals for posts, stories, cover images and other profile elements. We create a recognizable style that can be applied consistently across different types of content.

03

Campaigns and print

From banner ads and billboards to packaging, catalogs and promotional materials. We adapt the design to the medium, the format and the way people will see it.

Web design

Design and development:
two parts of one project

One defines how the website will look and how visitors will use it. The other turns that concept into a working website.

Web design

Before any code is written, we define the visual design, content layout, navigation and user experience. We pay close attention to information hierarchy, mobile layouts and the details that make a site easy to use.

Design built around your brand, content and users.

Development

We turn the approved design into a working website. From responsive layouts and content management to contact forms, integrations and testing, we make sure the final result works exactly as intended.

A website that looks right and works right.

Website development
Final files

What you
walk away with

When the project is done, you receive the agreed materials, ready for everyday use. Not just a design that looks good in a presentation, but one you can actually put to work.

  • Logo and variantsLogo versions for different backgrounds, sizes and uses.
  • Colors and typographyDefined colors, a type system and guidelines for using them.
  • Production-ready filesFinal assets in the right formats for web, digital channels and print.
  • Working filesSource files and supporting materials, within the scope agreed for the project.
  • Usage rulesGuidelines that keep your visual identity consistent across every material.
  • SupportIf needed, we can keep working with you on new design solutions and adaptations.
Questions

Common questions

What if we already have a logo our customers recognize?

Not every project has to start with a brand-new logo. If your current identity has recognizable elements, we can keep them and improve what isn’t working well enough. Sometimes a refresh is a better choice than a full redesign.

How many proposals will we see before the final solution?

The number of initial concepts and revision rounds is defined in the proposal, before work begins, so you know upfront what the process includes. The goal isn’t to give you as many random options as possible, but to reach a strong solution through carefully developed proposals.

Can we use the identity later with other partners?

Of course. A visual identity should be usable no matter who prepares your campaigns, print materials or web content later on. That’s why clear usage rules and agreed delivery formats matter.

Contact

Start with
your brand

Whether you need a new logo, a complete visual identity or design for a specific campaign, tell us what you have in mind. We’ll talk it through and suggest the next step.